Most companies build you a website, hand over the files, and leave you to find an SEO agency a year later to fix why nobody can find it. HINALL does both from the start — a custom, mobile-first business website with search optimisation written into the code, from ₹5,000 a month, SEO included.
HINALL is Hinall AI Labs Pvt Ltd, a registered software company in Kochi, Kerala. We build hospital management software used by real clinical teams, and we build business websites for companies across Kerala and the rest of India.
The difference between us and a typical web design agency is what happens after launch. Our website work and our SEO services are the same monthly plan, delivered by the same engineers. So when Google needs a schema change, a redirect map or a Core Web Vitals fix, it gets written into the code that week — not emailed to a developer who no longer answers.
Nearly every business we talk to has lived through some version of this.
Every build is custom. We do not resell a theme with your logo dropped into it.
The standard five-to-twelve page site: home, about, services, portfolio, contact. Built to convert an enquiry, not just to exist.
Department pages, doctor profiles, specialty listings and appointment enquiry flows. We build hospital software, so we know the vocabulary.
Admissions-focused sites with course pages, faculty listings, gallery and enquiry capture built for the admission season.
Product catalogues, categories, cart and payment gateway integration, with product schema so listings show price and stock in Google.
Single-purpose pages for an ad campaign or a product launch, written and structured around one conversion.
An existing site rebuilt without losing what already ranks — URLs mapped, redirects handled, rankings carried across.
For doctors, consultants, architects, lawyers and freelancers who need to be found and taken seriously online.
Dashboards, booking systems, internal tools and portals. We are a software company first — this is the part most web studios outsource.
Most agencies will not publish a price. Here is the honest market range in India, followed by ours.
Market ranges are indicative figures for Indian web design and SEO agencies as of 2026, offered for comparison. Your own quotes will vary by scope and city.
₹19,999
One-time build · SEO not included
₹5,000/month
Website built and maintained · Monthly SEO included · No lock-in
Custom
Quoted after a free scoping call
Five stages, in this order. Stage one is the one most agencies skip.
Before a single screen is designed we work out what your customers actually search for, and which page will answer each search. Most agencies do this after launch, which is why their sites need a rescue project later.
You see the homepage and one inner page as a design before development starts. Revisions happen here, where they are cheap.
The site is built responsive and fast, with the SEO structure — headings, schema, internal links, clean URLs — written into the code rather than bolted on.
Mobile testing, page speed, forms, broken links, sitemap, robots.txt, canonical tags, Search Console and Analytics. Nothing goes live half-configured.
The site goes live on your domain, gets submitted to Google and Bing, and then the monthly SEO work begins — because a launched website is the start of ranking, not the end.
Plenty of agencies use the phrase. These are the specific things it means on a HINALL build.
Each page exists because a real search needs answering, with one clear target query and a title and H1 that match it.
Organization, Service, LocalBusiness, FAQ and Breadcrumb structured data so Google can show rich results instead of a plain blue link.
Compressed images, minimal scripts, sensible caching. A slow site loses rankings and the visitors who did arrive.
Google ranks using the mobile version of your page, and most Indian traffic is on a phone. The mobile layout is designed, not shrunk.
Readable URLs, a logical hierarchy, and internal links that push authority towards the pages meant to earn enquiries.
An llms.txt file, answer-first content and consistent entity data, so ChatGPT, Gemini, Perplexity and Google AI Overviews describe your business correctly. See AI SEO.
Verified, configured and handed to you on day one, so ranking data is in your own account from the moment you launch.
Old URLs mapped and 301-redirected so a rebuild does not throw away the rankings you already have.
This is the one area where we are not interchangeable with a marketing agency. HINALL builds the hospital management software clinics run on, so a clinic site from us already reflects how OPD and IPD actually work, how departments and specialties are structured, and how patients search. Healthcare also falls under Google's YMYL rules, where doctor credentials and trust signals have to be built into the page properly.
See Healthcare SEO & WebsitesHINALL is headquartered in Kochi, Kerala. Clients in Ernakulam and around Kerala get in-person meetings whenever they want them. Everyone else works with us the way web projects run anyway — calls, shared documents and screen sharing — with the same team either way.
A basic template site from a freelancer in India typically costs ₹8,000 to ₹25,000 one-time, a custom business website from an agency ₹40,000 to ₹1,50,000, and an e-commerce build ₹75,000 upwards — usually with hosting, maintenance and SEO billed separately on top. HINALL offers two options: a one-time Starter Website at ₹19,999 for up to five pages, or a flat ₹5,000 per month plan in which the website is built, hosted and maintained with ongoing SEO included and no upfront project fee. Most businesses that want to rank on Google choose the monthly plan.
A complete build: custom design, responsive development, hosting setup, domain configuration, enquiry forms, Google Analytics and Search Console, speed optimisation, schema markup, sitemap and robots.txt — plus the on-page SEO structure written into the code. Content changes and maintenance afterwards are included in the monthly plan.
Both, by the same team. That is the entire point of how HINALL is structured. When a web studio builds the site and a separate agency later tries to optimise it, the SEO agency can only send recommendations and wait. We change the code directly, so a technical fix takes hours instead of a month of emails.
A standard business website of five to twelve pages takes two to four weeks from the day content is ready. E-commerce and custom applications take longer, usually four to eight weeks. The slowest part is almost always waiting for text, photos and logos from the client, so we start collecting those on day one.
Yes. The domain and hosting account are registered in your name, and the website files are yours. If you stop working with us you keep the entire asset, including the Search Console and Analytics properties. There is no lock-in contract and nothing is held hostage.
Agencies in India commonly charge ₹1,500 to ₹10,000 per month for maintenance alone, and often bill separately for each content change. With HINALL, maintenance, content edits and ongoing SEO are all inside the same ₹5,000 monthly plan — there is no separate maintenance invoice and no charge for asking us to change a page.
Yes, and this is where most redesigns go wrong. Before rebuilding we record every URL that currently receives traffic, map old URLs to new ones, and put 301 redirects in place so link equity carries across. Sites that skip this step routinely lose most of their organic traffic overnight.
Yes, and it is our strongest area. HINALL builds NABH and JCI-aligned hospital management software, so we already understand OPD and IPD workflow, department structures, specialty terminology and appointment funnels. Healthcare sites also fall under Google's YMYL rules, which means author credentials and trust signals have to be built in properly rather than added later.
Every site is built mobile-first, because in India the large majority of business website visits arrive on a phone and Google ranks using the mobile version of your page. The mobile layout is designed deliberately, not shrunk down from the desktop version.
Yes. HINALL is based in Kochi, Kerala and clients here get in-person meetings when they want them, but website projects run remotely for clients across India — Bangalore, Chennai, Hyderabad, Mumbai, Delhi NCR, Pune and Coimbatore among others — over calls, shared documents and screen sharing.
The usual causes are that the site was never submitted or verified in Google Search Console, that it is blocked by robots.txt or a stray noindex tag, that the pages have no title tags or unique content Google considers worth indexing, or simply that it is too new. A free audit will tell you which of these applies to your site specifically.
They serve different purposes. Social profiles reach people who already follow you; a website reaches people searching for what you sell right now, and it is the only asset you actually own. It is also what Google, and increasingly ChatGPT and other AI assistants, read to decide what your business is and whether to recommend it.
For business owners working out what to spend and where.
A short call, a look at your competitors and what they rank for, and a written plan of the pages your site needs and what it would take to rank them. No cost, no obligation, no sales script.